Retail and Restaurants
There are several levels that retailers and restaurants compete on such as price, quality, location, convenience, and the list goes on. However, the perception of brand and image are crucial differentiating factors in the retail and restaurant industries that can affect the success of such retail chains. Consequently, facility managers in these industries are responsible for displaying a clean, safe, and well-maintained environment that reflects the company’s brand in a positive fashion. With this being said, parking lot condition and appearance play a vital role in capturing a good first impression for such brands. In turn, a well-maintained parking lot will leave a lasting impression on their customers thus, assisting in creating the brand loyalty that is highly coveted in these industries. Proper facility upkeep is essential in conveying a positive image and brand loyalty.